Legal Issues

by Mike Masnick


Filed Under:
dating, fakes, profiles

Companies:
match.com



Match.com Sued Over Dead/Fake Profiles

from the you-only-need-to-find-one dept

Last year, dating site Match.com threatened some rivals, saying that the numbers they put out concerning marketing probably couldn't be supported, and ordering them to cease and desist with misleading claims. Of course, all that really did was make a lot of people turn around and look more closely at Match.com's own claims, which seemed only fair. I have no idea if this latest story is a result of some of that scrutiny, but a class action lawsuit has been filed against Match.com by users of the service who claimed that the company was quite misleading with its own stats. Of specific concern is the actual number of users touted by Match, who (the plaintiffs claim) leaves "dead" accounts on the system just so it can boost its numbers. Also, there are claims that many of the profiles are fakes, using images of porn actresses, models, or people from other dating sites (though, if accurate, this could just be the work of spammers, rather than Match itself). Separately, there are claims that just as accounts are about to expire, members get a notice that someone wants to contact them -- but they have to renew their subscription to respond. Except, when they do renew, it turns out that the person who wanted to contact them has disappeared. All that does seem a bit sneaky, if true.

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  1. icon
    maxshea (profile), 6 Feb 2013 @ 3:59pm

    Dating sites will make you hate women

    As the gentleman above mentioned, I am also five-feet-five. That's red flag for women who assume I come across like a Hobbit. I don't. If you were talking to me, you wouldn't think about my height. Dating sites turn dating into a soulless numbers game in which women hold ALL the cards. Some women say not to assume just because they're pretty that they can find "quality" dates. What they mean is they can't find a guy with the face of Jon Hamm and the wallet of Bill Gates. Boo-effing-hoo for them. Women act like woe-is-me in the world of men, but they're manipulative, scheming, vulgar users. They use men and throw them away. Even the ugly ones when they can get away with it. On Match and eHarmony, the only real profiles are the old, the fat, and the ugly. Their attitude is straight out vengeful because even a dame who can't get picked up at 2 AM Paradise Cafe gets 100 hits a week on Match, eHarmony, Chemistry, etc. I wish I had never joined dating sites, they greatly diminished my attitude towards women.

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