Why Murdoch's iPad-Only Newspaper Misses The Point

from the leaves-out-interaction dept

There's been lots of talk about how News Corp. is developing an iPad-only newspaper called "The Daily," but the more I read about it, the less sense it makes. The general thinking behind it seems to come from the same reasoning which explains why so many iPad publisher apps are so bad. They're approaching it as a way to bring back the old scarcities, which are now artificial scarcities. They're looking at the platform as a savior based on what it does not allow, rather than based on what it actually enables.

Creating a platform specific publication in a day and age when platforms have less and less meaning seems like a recipe for disaster. It's based on the idea that the Murdochs want to go back to an age of control, rather than embracing the age of enablement.

Filed Under: ipad, james murdoch, journalism, magazines, rupert murdoch, tablets
Companies: news corp.


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  1. identicon
    media_lush, 22 Nov 2010 @ 9:45pm

    Why Murdoch's iPad-Only Newspaper Misses The Poin

    where you drunk when you wrote this?

    I thought Techdirt was kind of respected and someone representing them puts forward this as, well, ... the word 'argument' would be a compliment really.

    Dear Senior Editor - if you get to read this the person who wrote this is destined for major FAIL down the line.... an early cull might stop an even bigger future embarrassment....

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