Colleges Cracking Down On High Schools Using Their Logos

from the logo-wars dept

We recently had a story of a high school caught with a logo copied from the Dodge Ram logo. Apparently, this idea of high schools copying their logos is hardly an isolated instance. For decades, it's been commonplace for high schools to just copy the logos of various colleges (or, at least use them for very close "inspiration"), but lately colleges have started cracking down on this practice, threatening high schools, or even demanding payment. This is really the latest result of a trend we've noted in the past, where universities and colleges have taken trademarks to a new level after some court rulings suggested exclusive rights in college logos existed. Of course, it seems a bit silly. It's not as if anyone's going to buy a high school t-shirt instead of the college shirt, but it seems like these universities and colleges want to be aggressive with their trademark efforts. At least some appear to have very reasonable licensing programs. Apparently KSU lets anyone use their logo for $1 every two years -- but does put some restrictions on it, such as not letting you sell t-shirts with the inspired logo unless they use a KSU-connected vendor, who gives a percentage to the university.
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Filed Under: high schools, logos, trademark, universities


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  1. identicon
    Anonymous Coward, 24 Nov 2010 @ 7:05am

    Welcome to the age of Control.
    I remember hanging around the local gas station / garage and watching the mechanics fix the cars and it was so cool being in the garage with all the tools and the older guys would teach me stuff about garages and cars. My son can't do that because the insurance company says no one allowed. Why? None of us ever got hurt there.
    I remember when we all sang 'Happy Birthday' in public. I remember when there was music in the malls. I remember when you could walk into a club and hear covers.
    Now it's all about ownership.
    Go to a restaurant for a birthday and you don't even recognize what they sang. How can my party sing along? Now we don't go to restaurants to celebrate any birthdays. We now hide out in our homes and only invite relatives that we can trust.
    Then we sing a pirated copy of "HAPPY BIRTHDAY"
    AND WE BECAME CRIMINALS.

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