(Mis)Uses of Technology

by Mike Masnick

Filed Under:
internet, tv

dish network, hulu

Dish Network Wants To Make Hulu Even More Useless

from the fighting-consumer-interests dept

It's really sad watching the TV industry shoot itself in the foot. You would think that, given the opportunity to watch the music industry and the movie industry screw up their attempts to deal with the online world, the TV folks (of everyone) might recognize that fighting "free" and fighting what consumers want to do is a mistake. And yet, we've seen over and over again, the TV guys are fighting the internet as much as possible, because of various deals that make them billions (at the expense of consumers) and from which they have no desire to go away. It's why they remain in complete denial that people are actually cutting the cord and going online-only.

However, while they're in denial publicly, they clearly are afraid of the internet. It's why they keep forcing Hulu to do stupid things that limit what users want, guaranteeing that the real disruption in the TV-online space will come from companies other than Hulu. But, even so, the TV guys keep looking to make Hulu even worse for consumers than it already is. The latest example is a Dish Network exec claiming that Hulu shouldn't make content available for free right after it airs, instead saying that it should wait 30 days. Why? Because Dish wants people to be forced to keep their satellite subscription to Dish, where they can catch up on missed shows via the disastrous "TV Everywhere," plan.

There is no good reason for Hulu to support this. All it does is encourage unauthorized access to content by making it harder to find legally. But what it does show, quite clearly, is that a company like Dish doesn't care at all about what consumers want or what's best for consumers. Yet another reason why it's ripe for disruption.

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  1. identicon
    Drake, 4 Nov 2010 @ 7:17pm

    In Canada, the major ISP's are owned by companies that are also the biggest TV/Satellite providers. The introduction of metered usage billing is one way they are striking back at cord cutters.

    Bell has recently been granted permission by the CRTC to force DSL wholesalers & resellers to implement a 60GB/month cap and charge $1.19/GB in overage fees.

    So, if you get rid of Bell's satellite TV service and sign up with an independent DSL provider who is a Bell wholesaler, just how much streaming video can you watch?

    With netflix, 1 hour = 1GB unless it's in HD. Then 1 hour = 2GB. Let's say you watch 30 hours/month in standard definition. That will consume 30GB. If you download video games from steam, you might consume an additional 10-20GB. VOIP doesn't consume much but it will still add to your bandwidth totals. So will watching clips on youtube. If you download files in addition to using your Internet for all of the above, you will easily go over 60GB/month.

    As long as these companies control access to both TV and Internet they can afford to make ridiculous statements that they know aren't true. They don't care. They have most of us by the balls and they're going to use every dirty trick they can think of to get more and more money out of us.

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