Comcast Pretends That Cord Cutters Aren't Cord Cutters If They Cut Cord Because Of The Economy

from the denial-is-a-channel-on-the-internet dept

A couple of months back, we noted that the TV companies were in complete denial, insisting that the idea that people would cut the cable cord to go internet-only would never happen. However, we noted with amusement that the same day, that article came out so did a report saying that cable TV had suffered its first ever decline in subscribers. It seems that's continuing. Comcast apparently lost 275,000 video subscribers in the third quarter. However, the company has an ingenious way to make it clear that those people aren't cord cutters. Why not? Because they're saying they canceled their accounts due to the economy:
Comcast lost 275,000 cable subscribers last quarter, and has lost 622,000 in the first 9 months of 2010. More evidence of "cord cutting"? Nope, says the cable giant. It's evidence that the economy sucks. That's the short version of the company's explanation for the drop during its earnings call this morning: It had a variety of reasons to explain the exodus of subscribers, but all of them revolved around money that their previous customers don't have or don't want to part with.
Um. That doesn't change the fact that they were cord cutters. One of the reasons why people will cut the cord is that cable TV is too expensive (something that Mark Cuban is still confused about). One of the things contributing to the "tough economic conditions" for people at home is the fact that their cable bill keeps going up and up to pay for the "billions" in retransmission fees that Cuban and others want to last forever. And that's only going to serve to drive more people to cut the cord.

Filed Under: cord cutters, denial, economy
Companies: comcast


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  1. icon
    chris (profile), 28 Oct 2010 @ 9:36am

    Re: Re: Re: Re: People are also pissed about...

    OP is probably talking about the cantenna hack where you point your cantenna at the satellite dish:
    http://images.google.com/images?hl=en&biw=1280&bih=802&gbv=2&tbs=isch%3A1& ;sa=1&q=satellite+tv+cantenna&aq=f&aqi=&aql=&oq=&gs_rfai=

    there's no opening of devices, you're simply attaching the pigtail and changing the antenna from an omni-directional to uni-directional and then to a parabolic. it's about using the parabolic shape of the dish, not the TV hardware or frequencies.

    the frequncy and wattage stay the same, the dbi may increase, or decrease depending on the design. most of these hacks just change the shape of the broadcast area, making it more linear in the case of the cantenna and more conical in the case of a parabolic antenna. people do similar things with woks, strainers, and fry baskets:
    http://images.google.com/images?hl=en&source=imghp&biw=1280&bih=802&q=wok- fi+antenna&gbv=2&aq=f&aqi=&aql=&oq=&gs_rfai=

    the FCC has better things to worry about than parabolic dish mashups, like folks who use firmware to change the frequencies the wifi card is broadcasting on:
    http://www.defcon.org/images/defcon-16/dc16-presentations/defcon-16-de_bouvette-farina.pdf

    ( frequency manipulation stuff is toward the end, parts of the 4ghz range are supposedly reserved for military applications.)

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