Why Won't Southwest Let Third Party Service Providers Help Southwest Fans Manage Their Frequent Flyer Points?
from the too-bad dept
So it's a bit disappointing that the airline has apparently decided to take an unfriendly approach to folks who want to use third party products to track their travel and manage their frequent flyer points. TripIt is an increasingly popular service (I have an account, but have never actually used it) that many people have been using these days, but one of our readers passes along an email that TripIt recently sent out to users:
"Hello,This seems really unfortunate. An airline like Southwest that has a funky passenger-friendly view of things should be encouraging apps that make it easier and more enjoyable to fly Southwest and to use its Rapid Rewards system. It's too bad that they're trying to shut out those third parties.
We're sorry to let you know that Southwest Airlines has asked TripIt and several other online travel companies to stop tracking points for members of their Rapid Rewards program. Effective immediately, TripIt Pro has discontinued point tracker support for Southwest Airlines Rapid Rewards. Your program history and balance will be available until December 31, 2010 on the TripIt website and mobile applications.
We sincerely apologize for any inconvenience this may cause, and we appreciate your understanding. Please contact us if you have any questions.