IHOP Sues IHOP; Trademark Battle Pits Pancakes vs. God

from the rooty-tooty-fresh-'n'-godly dept

Via Consumerist, we learn that the International House of Pancakes, better known as IHOP to many, is suing a megachurch that goes by the name International House of Prayer -- and also known as IHOP. IHOP (the restaurant) does have a whole bunch of trademarks on the IHOP name, but those are supposed to be limited to restaurants and such. To deal with that, IHOP (food) is claiming that IHOP (church) is serving food at some of its locations -- though it's difficult to believe that anyone is confusing their Rooty Tooty Fresh 'n' Fruity breakfast meal with saying a prayer (even if some may claim an IHOP breakfast can be a form of religious experience). Of course, IHOP (food) is claiming "dilution," which has become popular these days, despite the troubling implications of dilution as a trademark concept. It does seem likely that IHOP (church) did come up with its name based on IHOP (food), but is that really so bad? Or do we just assume that people are too clueless to recognize the difference?

Filed Under: trademark
Companies: ihop


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  1. identicon
    pam, 18 Sep 2010 @ 8:44pm

    I kinda disagree...

    IHOPrayer is awesome...IHOPancakes is awesome too...but I know for sure that the following statement from the article above is somewhat untrue...after all it is just an opinion:

    "It does seem likely that IHOP (church) did come up with its name based on IHOP (food), but is that really so bad? Or do we just assume that people are too clueless to recognize the difference?"

    First of all, there are two verses in the Bible upon which IHOPrayer has PROBABLY based there name...

    The first Bible verse is Isaiah 56:7 "Even them I will bring to My holy mountain, And make them joyful in My house of prayer. Their burnt offerings and their sacrifices will be accepted on My altar; For my house shall be called a house of prayer for all nations."
    Keep in mind..."for all nations" means INTERNATIONAL....
    Then in Matthew 21:13: "And He said to them, "It is written, 'My house shall be called a house of prayer,"
    So obviously the name must have been taken from the Bible, not just "cluelessly." It's just a coincidence that the acronym is the same....In my opinion that is... :)...

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