Turns Out Lifelock's CEO Has Been A Victim Of Identity Fraud 13 Times
from the is-that-in-their-ads? dept
Thankfully, it now turns out that there were twelve other opportunities to taint evidence. Yes, it's now come out that the CEO who proudly gave away his SSN because his own company would protect him has been a victim of identity fraud at least 13 times. And they say 13 is an unlucky number...
The stories go on and on, with lots of people using his Social Security Number to open up various accounts -- many of which it appears he didn't find out about until collections agencies came calling. Could there be any worse advertising for Lifelock than this? It's even pissing off the police
"It's unfortunate he chose to conduct business in that way," [Albany police] spokeswoman Phyllis Banks said. "It's not fair to [AT&T] because they're losing a pretty substantial amount of money."Update: Lifelock, as per usual, is trying to spin this in a positive way, sending over a PR statement about how we should really pay attention to all the times his identity wasn't used fraudulently. Very convincing.