Olympics: Thou Shalt Not Tweet (Without Paying Up)
from the the-gold-medal-in-stupidity-goes-to... dept
We're rooting for you @LindseyVonn @Shaun_White @GregBretzz and @Drahlves in the 2010 Winter #Olympics!And Verizon's:
Who are the REAL American Idols? Shaun White, Lindsey Vaughn & Shani Davis draw more viewers than American IdolSeriously. And the US Olympics straight-faced response?
"When people partake in this kind of ambush behavior, it hurts American athletes."Yes. Two simple tweets from companies cheering on successful Olympians are considered "ambush behavior" that "hurts American athletes." Apparently, these threats from the Olympics worked on at least Red Bull who pulled its Twitter message supporting the athletes.
This goes beyond the typical abuse of trademark law to ridiculous levels. While Verizon hasn't yet pulled its post, I would hope that it will stand up for basic free speech rights that say the Olympics has no right to tell it what it can and cannot tweet in support of the games.