FBI Arrests Wolverine Leaker; Don't You Feel Safer Now?

from the tax-dollars-at-work dept

Much of the reasoning behind Joe Biden's recent summit with entertainment industry bosses and a variety of top administration officials -- including the Attorney General and the head of the FBI -- was to "coordinate" enforcement efforts. Efforts, one assumes, like the FBI's hard work in tracking down and arresting the guy who put a pre-release version of the movie Wolverine online, even though it was lacking in special effects and final audio. As we noted at the time, there were many ways that the studio could have responded to the leak that made them look cool and would have encouraged more people to go see the real movie. Instead, 20th Century Fox went ballistic about how evil this was, and got the FBI to act as its private police force. Of course, despite how this leak "ruined" the movie, Wolverine (despite mostly dismal reviews) had a massive opening and went on to earn $180 million at the box office, significantly more than it's $130 million budget. But, of course, the movie industry is dying, and our tax payer money should be used to track down the guy who did so much "damage."

Filed Under: box office, copyright, leaks, piracy, wolverine
Companies: fbi

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  1. identicon
    Anonymous Coward, 16 Dec 2009 @ 5:00pm

    Re: Re:

    Then you miss Mike's point, which is as nearly it always is, what they have done makes bad business sense.

    Nope, what they did makes perfect business sense. This isn't a case of a minor piece of piracy, this is someone stealing their product from inside the company, and giving it away online. The giving it away online isn't anywhere near the issue compared to the actual theft (no wiggle room on this one) of the product.

    Mike's take is that the company should look at whatever promotional value they got (hard to tell, and I often think that whatever benefit comes is offset by lost sales on the other side), and ignore the crime. What do they do next time when someone comes in and steals the finished copy, or wanders away with their production equipmnent? After all, it's just a little theft, who cares? Maybe someone will write about it or make a you tube video and they will get advertising value.

    What a crock of horse poop that is!

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