Frugalista! Frugalista! Frugalista! Now... Where's My Cease And Desist?

from the this-is-getting-silly dept

The term "frugalista" is apparently quite popular, such that the word has even been defined by the Oxford English Dictionary. There are a bunch of bloggers who write about "frugal living" who refer to themselves as "frugalistas." It was a nice little community... until a trademark claim entered into the mess. William alerts us to the news that a blogger (who established her blog long after the word was in common usage) has trademarked the term and is having her lawyer send cease-and-desist letters to other bloggers who refer to themselves as frugalistas. A US News reporter asked the woman's lawyer how it could possibly make sense that she could go after people who used the term before her client did, and the lawyer's response was:
"they all have to stop now."
Except... no. That's not quite how trademark works. But, once again, in a society where people think they get to claim ownership of whatever they want, we end up in silly situations like this. Hopefully the threatened bloggers are able to stand up to the bullying frugalista. Who knew that living the frugalista lifestyle included trademark infringement suits?

Filed Under: blogging, frugalista, trademark


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  1. icon
    Dark Helmet (profile), 23 Sep 2009 @ 9:20am

    Dear Frugalista:

    From: http://ka.uvuvideo.org/service/displayFullRss.kickAction?type=AS&quantity=25&mediaType=BLOG& amp;as=86294 (See how I did that, Lily? That is called a "link". No, no, no, not like the card you'll be using soon when your label drops you. It's an internets thing, yo...)

    "Hello! My name is Natalie “Frugalista” McNeal, and I’m the editor of a special new project of the Nightly Business Report called “Riding Out The Storm.” Our team wants you to submit a video to uVu of any questions, feelings or views that you have about this tricky economy. We would love to know how this economy is impacting your life. Have you found a job? Are you looking for work? Is your unemployment running out? Are you working in a new career because of the job market? Were you able to get a great deal on a home because of the economy? Also, if you have any questions about what to do with your finances, please ask us in a video and we will have a top financial advisor answer you in a video for FREE! [image] In my other life, I blog about frugal and fabulous living at The Frugalista Files. See, I’m trying to make this economy work for me, too! Please submit your videos early and often! I don’t bite (hard)! xo, Frugalista"

    Well, Ms. Frugalista, maybe you can give me some advice. You see, I decided to start a blog about how to live a frugal lifestyle. In doing so, I utilized a word that is in the Oxford dictionary to describe myself. In the process, some horrible cunt came along and had the balls, which is ironic, to TRADEMARK A WORD THAT IS NOW IN THE FUCKING ENGLISH LANGUAGE AND COMMON USE. I am now in the market for several high powered weapons and explosives, but am unsure of the most frugal way to go about attaining them. Any suggestions? (FYI, please oh pretty please don't unmask The Helmet, I was just KIDDING, for christ's sake!)

    Idiot.

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