Growth Of Mobile Broadband Subscribers Slides

from the what-can-$60-per-month-buy-you? dept

Mobile operators around the world have been pushing the sales of data modems and laptop dongles in a bid to grow their subscriber figures and revenues, and they've largely been successful. But Comscore says that growth in data-modem subscriptions in the US slowed significantly in the fourth quarter, and it puts the blame on cutbacks in discretionary spending. That's one likely explanation, but another is that the market for people who want to spend $60 per month on mobile broadband is pretty much tapped out. The Comscore report says that mobile data users didn't add to their overall internet usage, but rather just shifted some of their time from fixed to mobile connections, making the mobile service one of convenience. When that convenience costs more than most home broadband connections, and can generally deliver lower speeds, it doesn't seem particularly surprising that user growth doesn't continue to skyrocket.
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Filed Under: mobile broadband, subscribers

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  1. identicon
    Anonymous Coward, 14 Apr 2009 @ 3:59am

    I live in area where there are 3 choices for broadband, Satellite (ok speed, but laggy), Cellular (ok speed, but laggy), and Extended DSL (sometimes ok speed, unreliable connection). I currently have both the Extended DSL and Cellular service from Alltel(Verizon). There are times that the cellular is considerably faster than the DSL, and it generally is more reliable of a connection. Personally, I think the whole Extended DSL is a game of smoke and mirrors so the phone company doesn't have to follow through with customer support, but that's just my opinion. My contract for the cellular broadband expires in a few months and won't be renewed, its just too expensive. At the time that I enrolled, the DSL "wasn't available" at my house, you know, the whole "too far from the central office " situation. Now that is available, it doesn't make a whole lot of sense to spend an extra $60 a month for something only marginally better than a service that's less than 1/2 as much.

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