AT&T Text Spams Customers Promoting American Idol; Insists It's Not Spam
from the redefining-spam dept
But that's not the way AT&T sees it. In a statement that entirely redefines spam, a spokesperson said that it wasn't spam because they didn't charge people to receive the message. He also claimed it was no problem because people could opt-out of future messages. This shows an incredible (but all too typical for AT&T) tone deafness to the issue. Email spam is already quite annoying. But text messaging spam takes it to an entirely more ridiculous level by proactively interrupting what a person is doing, no matter where they are. At least email spam can be compartmentalized to when you're actually checking your email (and, these days, can be pretty effectively filtered). Text messaging is a lot more intrusive, and for AT&T to claim that this is somehow "okay" because the TV show is "built on texting," is simply ridiculous.