How One 'No Name' Musician Used Free Music To Build A Following
from the funny-how-that-works dept
So, the best we can do is continue to show examples of how it works... for musicians of all "sizes" and levels of fame. One of Techdirt's longtime readers, and a well known "social media guru," Adam Singer, sent in a very personal example: himself. It turns out that, on the side, he's been something of a hobbyist musician. After years of trying to sell his music from various sites and getting nowhere, he went free and found an entirely different experience. He chose a Creative Commons license for his music, and it was like "magic." Because people could easily pass around and share his music, suddenly he had a following. Many more people heard his music, even to the point of people creating a profile page for his music on Last.fm, his music showing up on popular music blogs and internet radio programs -- and even people asking to commission him to write new music for them. To say that Adam is a convert would be an understatement.