by Dennis Yang
Thu, Dec 18th 2008 7:48pm
Now that it's legal to serve papers to someone through Facebook, Burger King has apparently sent a cease and desist via Twitter to the user "whoppervirgins" for an unauthorized use of trademark. "Whopper Virgins" is the latest multi-million dollar ad campaign from Burger King to hit the airwaves, featuring documentary-like ads depicting Hmong, Inuit and Romanian villagers eating burgers for the first time. Sure, "theBKlounge" account may not really be Burger King, or the C&D could actually be an in-character joke. But, really, did nobody at the agency think to simply grab the twitter account "whoppervirgins" to begin with? From the start, this campaign seems to have attracted criticism. In addition to flak for being "corporate colonialism," "cultural bullying" and "the worst kind of Ugly Americanism," this campaign has been ridiculed for not doing enough good SEO to support the campaign. In any case, perhaps Burger King purposely planned these strange moves, in order to generate fodder for bloggers to chew on, since in all honestly, I am really, really craving a Whopper right now.
If you liked this post, you may also be interested in...
- Man Actually Arrested For Assault With A Deadly Tweet
- Actor James Woods Now On The Receiving End Of Questionable Twitter Defamation Claim
- Donald Trump Threatens 'Art Of The Deal' Ghostwriter, Claiming His 'Disloyalty' Somehow Amounts To Defamation
- Miami Brewing Co. Sends Cease And Desist To M.I.A. Beer Co. Over Trademark Concerns
- Could Donald Trump Block Hillary Clinton's Campaign From Visiting His Website Via The CFAA?