Airline Plans To Cancel All Flights Booked Through 3rd Party Websites

from the piss-off-your-customers-much? dept

And people wonder why airlines have so much trouble staying in business? We were already confused enough by American Airlines' desire not to be listed on the sites where people search for airfare, and easyJet's plan to sue the sites that send it customers, but Irish-based airline Ryanair is taking this all to a new level. Beyond just being upset about those 3rd party sites (i.e., sites that send it business!), it's planning to cancel the flights for everyone who booked through one of those services (thanks to Sean for the link).

Yes, we understand that these airlines prefer people to purchase flights from the airlines directly, but it still seems bizarre to try to cut off a great promotional channel. People already know to go look at 3rd party sites for airfare, so actively working against having your flights promoted doesn't make much sense. Then actively pissing off a bunch of your customers who booked through those sites by canceling their flights is even more braindead, as you've just formed a huge group of customers who will complain about your airline and spread the word about how you canceled their legitimately purchased flight for no reason other than spite and a confusion over business models. When Ryanair started promoting how some of its seats might come with sexual gratification, I'd bet many passengers didn't realize it would end with them getting screwed.

Filed Under: aggregation, airlines, cancel, global distribution services, scraping, ticket prices
Companies: ryanair


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  1. identicon
    Jarrod., 8 Aug 2008 @ 7:14pm

    The end goal isn't that far off of SWA

    Southwest Airlines shows up in only a few online searches, and many of those merely indicate that a flight is available, but do not have any pricing information. What RyanAir is doing is to transition to that model, though they may be a little sloppy about it. This is notable because SouthWest is one of the last major US airlines that is still profitable. Even JetBlue is succumbing to charging additional fees for previously-free services.

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