Band Leaks Own Tracks To BitTorrent, Pretends To Be Pissed Off

from the not-quite-getting-it dept

Yes, part of the business model for using free music to your advantage is recognizing how that free music acts as a promotional good for you, but the band BuckCherry seems to have taken that a bit too far. It definitely seemed quite suspicious when the band, signed to a major label, put out a press release about how angry they were that their latest music was leaked online. So, the good folks over at TorrentFreak did a little investigating, and tracked down the fact that whoever leaked the album just so happened to use the same exact IP address as the band's manager. Oops.

So, let's try this again. Using free music as a promotional tool can work wonders, but part of that is in publicly embracing the fact that your fans want to share your music. Not creating mock outrage about it.

Filed Under: bittorrent, buckcherry, leaking, press releases


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  1. identicon
    Amazing Steve, 1 Aug 2008 @ 10:15am

    Re: One Problem

    In order to get maximum possible coverage of the issue, you HAVE to vilify. The media just doesn't care any other way and it's disgraceful. This already has more traction than news of the last 2 free albums by major artists. The free NIN package is SWEET and you really don't see that everywhere. No such thing as bad press in Rock n Roll.

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