Microsoft Plays Practical Joke On People To Convince Them They Like Vista

from the talk-about-getting-desparate dept

It's no secret that Microsoft has a bit of a problem on its hands concerning the general public's impression of Microsoft Vista. The fact that people regularly joke about "upgrading" to the previous OS version, XP, is clearly an issue for the company. So what did it do? Apparently, it played a bit of a practical joke on people, getting them to play around with Vista, while pretending it was an early version of the OS that will come after Vista. Microsoft was clearly trying to get quotes out of people about how cool it looked -- and the company carefully made sure to get users of a wide variety of operating systems (Mac, Linux, Windows XP and Windows 2000, according to the site). While it might come across as a neat little publicity stunt, it does give you a sense of just how bad Microsoft's initial marketing campaign was. In order to make up for it, the company had to trick people into trying out Vista. Ouch.

Filed Under: operating system, practical joke, vista, xp
Companies: microsoft


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  1. identicon
    Haywood, 28 Jul 2008 @ 12:30pm

    It is ok if you tame it

    I have 2 Vista machines under my care, + better than dozen XP & 2000 machines & 3 Linux boxes. If you have the hardware and expertise, Vista can be good, if not it bites the big one.
    I agree with the fellow who pointed out the tweaks and adjustments moved for no apparent reason, it is like entering a foreign land, but the determined will persevere. The point being that if you want to sell a lot of them, why put yourself in a position where only the the advanced user will tackle the task. Had this been evolutionary rather than revolutionary, it would have been well accepted, XP is a little long in the tooth. But as it is most will throw their hands up and back step. I went for the gusto with my personal Vista machine, dual core chip, 4 gig of ram + a 4 gig flash ram in a usb port, 512m PCIe card, and after disabling most of the annoying power robbing stuff it runs as well an XP Machine with 1 gig ram. The learning curve was nearly vertical, but I can call myself an advanced user now. I highly recommend Vista Smoker, it does a lot of what I learned to do the hard way.

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