Microsoft Plays Practical Joke On People To Convince Them They Like Vista

from the talk-about-getting-desparate dept

It's no secret that Microsoft has a bit of a problem on its hands concerning the general public's impression of Microsoft Vista. The fact that people regularly joke about "upgrading" to the previous OS version, XP, is clearly an issue for the company. So what did it do? Apparently, it played a bit of a practical joke on people, getting them to play around with Vista, while pretending it was an early version of the OS that will come after Vista. Microsoft was clearly trying to get quotes out of people about how cool it looked -- and the company carefully made sure to get users of a wide variety of operating systems (Mac, Linux, Windows XP and Windows 2000, according to the site). While it might come across as a neat little publicity stunt, it does give you a sense of just how bad Microsoft's initial marketing campaign was. In order to make up for it, the company had to trick people into trying out Vista. Ouch.

Filed Under: operating system, practical joke, vista, xp
Companies: microsoft


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  1. identicon
    Flyfish, 28 Jul 2008 @ 12:05pm

    it works

    I have almost 30 years in IT, I started with early dos, vms and unix.

    Vista works ok - the interface is annoying - yep they moved everything. But on the single PC I have that has it installed it runs just fine (64 bit sp1). Is it as stable as XP? perhaps not. Am I having constant problems with it? Nope.

    As near as I can tell Vista got a worse rap than it deserves (just as Macs get a better one), except for the stupid interface changes. But then they've got to have something to put on the new improved MCSE tests for those who bother with such tripe. Testing is a revenue stream too.

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