Microsoft Plays Practical Joke On People To Convince Them They Like Vista

from the talk-about-getting-desparate dept

It's no secret that Microsoft has a bit of a problem on its hands concerning the general public's impression of Microsoft Vista. The fact that people regularly joke about "upgrading" to the previous OS version, XP, is clearly an issue for the company. So what did it do? Apparently, it played a bit of a practical joke on people, getting them to play around with Vista, while pretending it was an early version of the OS that will come after Vista. Microsoft was clearly trying to get quotes out of people about how cool it looked -- and the company carefully made sure to get users of a wide variety of operating systems (Mac, Linux, Windows XP and Windows 2000, according to the site). While it might come across as a neat little publicity stunt, it does give you a sense of just how bad Microsoft's initial marketing campaign was. In order to make up for it, the company had to trick people into trying out Vista. Ouch.

Filed Under: operating system, practical joke, vista, xp
Companies: microsoft

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  1. identicon
    Twinrova, 29 Jul 2008 @ 4:28am

    This is no surprise.

    Many companies use Microsoft products, so it's no surprise I tend to "favor" them. In the past 20 years, I've felt constantly under pressure to learn about the latest and greatest features as each new product releases.

    When XP was released, I felt much of that pressure released. So much better than ME/2000, I was actually proud to stamp an approval on XP (despite knowing its problems). XP gives users much more flexibility than any other OS to make it their machine. Many tech users quickly found ways to streamlining the performance, unmatched by any other OS to this day.

    Most users tend to be "web surfers" who utilize all the PC's power for internet usage. Photoshop? Hardly. The fact Microsoft pushes this "user friendly" version of the OS to these people was blatantly insulting to tech users, who knew from the start these fancy visuals meant performance cost.

    I've tested Vista for 2 months and I am never, ever going to buy or recommend this product to anyone using their laptops in any type of professional manner, be that of graphics development or programming. I would, however, recommend it to mothers, grand parents, or anyone else not comfortable with computers.

    Vista's 3 major target problems are:
    1) Driver library - Incomplete and a massive performance hog. All drivers are back loaded into memory before being released (if ever) after finding the component hooked to the machine. Rebooting time increased.

    2) "Pretty pictures" - anyone who uses their PCs for any type of development knows memory is critical. Background images, sounds, etc are key components to remove. Vista relies on them, unless physically turned off, which can not be done 100%.

    3) Processing threads - Truthfully, I can not explain what the hell goes on with this and if anyone can enlighten me, please do so. But when applications hang, I expect only the thread I cancel to be affected, but in my testing, cancelling one thread affects others (while it doesn't close them, it sure locks them up!).

    The only thing released by Microsoft in recent years worthy of its use (but still has a way to go) is ASP.NET. I've stopped using Office products because it's senseless when the web is not only easier, but much more user friendly.

    Visual Basic/C hasn't been touched in years, again because web applications don't require individual installs.

    IE sucks. It will always suck as long as ActiveX is supported.

    It's been a fantastic process to build applications for people that don't need a Microsoft product to use, but I can't see myself giving up ASP.NET any time soon in order to deliver those applications.

    As with everything Microsoft, a new release doesn't mean a better release, just one with more bells and whistles that screw everything else up.

    Now I must wait to see how much ASP.NET 3 will follow the same path or if Microsoft actually listened to developers (doubtful).

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