Microsoft Plays Practical Joke On People To Convince Them They Like Vista

from the talk-about-getting-desparate dept

It's no secret that Microsoft has a bit of a problem on its hands concerning the general public's impression of Microsoft Vista. The fact that people regularly joke about "upgrading" to the previous OS version, XP, is clearly an issue for the company. So what did it do? Apparently, it played a bit of a practical joke on people, getting them to play around with Vista, while pretending it was an early version of the OS that will come after Vista. Microsoft was clearly trying to get quotes out of people about how cool it looked -- and the company carefully made sure to get users of a wide variety of operating systems (Mac, Linux, Windows XP and Windows 2000, according to the site). While it might come across as a neat little publicity stunt, it does give you a sense of just how bad Microsoft's initial marketing campaign was. In order to make up for it, the company had to trick people into trying out Vista. Ouch.

Filed Under: operating system, practical joke, vista, xp
Companies: microsoft


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  1. identicon
    Justin, 28 Jul 2008 @ 2:34pm

    Vista is almost great

    After the new motherboard, processer, 1 gig of ram, (All specs of new "Vista ready" machines) another new processer (duel core this time), another 2 gigs of ram(to make it really Vista Ready), reformatting my harddrive to move the partition, a new hard drive to store the info that I had to move off my main drive. All together about $500 and 10 or so hours later to "upgrade" to Vista. I think I just want to say that Vista is good just to make myself feel better about spending so much time and money to make it work.

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