Microsoft Plays Practical Joke On People To Convince Them They Like Vista

from the talk-about-getting-desparate dept

It's no secret that Microsoft has a bit of a problem on its hands concerning the general public's impression of Microsoft Vista. The fact that people regularly joke about "upgrading" to the previous OS version, XP, is clearly an issue for the company. So what did it do? Apparently, it played a bit of a practical joke on people, getting them to play around with Vista, while pretending it was an early version of the OS that will come after Vista. Microsoft was clearly trying to get quotes out of people about how cool it looked -- and the company carefully made sure to get users of a wide variety of operating systems (Mac, Linux, Windows XP and Windows 2000, according to the site). While it might come across as a neat little publicity stunt, it does give you a sense of just how bad Microsoft's initial marketing campaign was. In order to make up for it, the company had to trick people into trying out Vista. Ouch.

Filed Under: operating system, practical joke, vista, xp
Companies: microsoft


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  1. identicon
    hegemon13, 28 Jul 2008 @ 11:47am

    Re: Getting annoyed by this

    I have 'used' Vista plenty, fixing problems at the computer shop I worked for until recently. It stinks.

    Part of it is Microsoft's fault. They created a huge, bloated OS that requires 1GB of RAM to run smoothly, then told resellers than a system with 256MB of RAM could be marked as "Vista ready." Many of the fixes for "problems" were hardware upgrades to brand new computers that could not support the OS they were running. Personally, I do not see any compelling reason to "upgrade" to a more bloated, resource-hungry OS when XP runs perfectly stable on my computer and does all I need it to do.

    The other half of the problem lies with the hardware manufacturers. Unfortunately, driver support for Vista was slow to non-existent. Owners of nforce2 boards, which are older, but not nearly old enough to be called obsolete, learned that no driver would EVER be available for Vista. A number of printers less than a year old at the time of Vista's launch have never received a Vista driver. Though all new hardware is well-supported, those with older hardware are out of luck.

    Part of the success of XP was that the stability advantage of 98/ME was a compelling reason to upgrade older systems. That just is not the case with Vista because most older systems either do not have the power or the driver support to run it.

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