Microsoft Plays Practical Joke On People To Convince Them They Like Vista

from the talk-about-getting-desparate dept

It's no secret that Microsoft has a bit of a problem on its hands concerning the general public's impression of Microsoft Vista. The fact that people regularly joke about "upgrading" to the previous OS version, XP, is clearly an issue for the company. So what did it do? Apparently, it played a bit of a practical joke on people, getting them to play around with Vista, while pretending it was an early version of the OS that will come after Vista. Microsoft was clearly trying to get quotes out of people about how cool it looked -- and the company carefully made sure to get users of a wide variety of operating systems (Mac, Linux, Windows XP and Windows 2000, according to the site). While it might come across as a neat little publicity stunt, it does give you a sense of just how bad Microsoft's initial marketing campaign was. In order to make up for it, the company had to trick people into trying out Vista. Ouch.

Filed Under: operating system, practical joke, vista, xp
Companies: microsoft

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  1. identicon
    Anonymous Coward, 28 Jul 2008 @ 1:30pm

    I have been using Vista in my workplace for six months and I am not happy with it. It does not play nice with three different pieces of software I need to do my job. Thus, in addition to my Vista box I keep an XP pro notebook at my side so that I can 1) manage our phone system, 2) print reports from from our accounting system via Crystal, or 3) dump data from our accounting system to our CRM.

    Is it MS' fault that software critical to my job will not run on its OS? Yes.

    I've upgraded desktop Windows versions five times in my professional life (WFW3.11-> Win95-> Win98SE-> Win2000pro-> WinXP-> Vista). When we upgrade from Windows version X to Windows version Y we should reasonably expect to see improved performance, new features that make is easier to get work done, and backwards compatibility. In the event I got many new hurdles and hoops that slow my work, noticeably degraded performance compared to XP on the same hardware, and critical software that is now broken. In four previous Windows upgrades I have not seen software break like that. For my purposes, Vista is Fail.

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