Major Record Labels Form Joint Venture With MySpace

from the to-do-what-exactly? dept

There's been some buzz about this all week, but now it's official that MySpace has teamed up with three of the four major record labels (the smallest, EMI, is still holding out, though it may join eventually) to create a joint venture offering called MySpace Music. The company is separate, but connected to MySpace. Unfortunately, the details are incredibly vague. So far, it seems to say that the new company will "let people listen to tunes and watch videos for free on the Web, as well as buy merchandise, concert tickets, and music through downloads." That's a pretty broad description, and while it sounds good upfront, execution is everything. And, historically, the major labels haven't executed particularly well when it comes to creating online music offerings. Already, it seems like they're hedging by saying that they're not committed to offering DRM-free music from this service. In fact, it often seems like these efforts are designed to fail. So, let's take this as a tentative step in the right direction, though with the expectation that the labels will likely do something to screw this up along the way. At the very least, it's the labels recognizing they need to change -- even if they still haven't come to terms with how to actually change.

Filed Under: business models, music, record labels, social networks
Companies: myspace, sony bmg, universal music, warner music


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  1. identicon
    S.C.U PRODUCTION, 14 Jan 2009 @ 12:15am

    ATTENTION RECORD LABELS

    IF YOU WANT YO ARTIST TO BLOW / AN YOU TRIED OF HIT LESS AS
    ARTIST,,, C ME / S.C.


    U PRODUCTION / CAMPUNIQUEENTERTAINMENT
    THE TRACKS ARE HERE,, ALL NEW , ORIGINAL UN CUT RAW TRACKS DIFFERENT SWAG / ALL NEW SOUNDS..

    DROP THEM HIT LESS AS OVER CHARGED
    BEAT MAKERS,, JUST LISTEN (IN) AN YOU MAKE THE CALL
    PERFECT PRICE NO POINTS SEEKING NO STRINGS ATTACH
    BY THE TRACKS BY BULK AN THE TRACKS ARE YOURS...........
    @ MYSPACE.

    COM/IVORIE04

    SOUND TRACKS AVAILABLE

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