What Could A Google Exec Do If He Ran A Major Record Label?

from the we're-about-to-find-out dept

In a bit of a surprise move, Douglas Merrill, a VP of engineering (one of a few) at Google (and sometimes referred to as the company's CIO) is jumping ship to become "president of digital" at major record label EMI. Amusingly, this comes just a month and a half after he declared in an interview that he had "the best CIO job in the world." No matter what, this should be interesting. EMI has been charting a different course than the other major record labels since a private equity firm bought it out last year. Rather than whine and fret, the company seems to be looking at the changing marketplace (finally!) as an opportunity. The company has also cut back from the IFPI/RIAA campaign of lawsuits, though it hasn't gone away from them completely. Still, a Google exec, hopefully with at least some of Google's DNA of treating users right can only lead to good things. As we've said, there's still a huge role for record labels to play in the new digital world, if they just stopped looking at the past. Either way, we're about to find out what a Google exec could do with a major record label, and hopefully, it'll be a huge step in the right direction.
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Filed Under: douglas merrill, google exec, recording industry
Companies: emi, google

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  1. identicon
    Dan, 2 Apr 2008 @ 5:15am

    Hopefully, "digital" means high quality (full resolution audio downloads, esp as web/server speeds increase--not 128-256-320 kps files) and open source downloads that can be used freely to purchasers of said download (made into a CD, transferred to players, etc). It also means competitive pricing per download. Sorry, I am not going to pay $1/song when I can buy the CD for less money. Downloads compete with CD's they should act like it. (Amazon seems to understand this with their pricing model for most full "album" downloads).

    Trent Reznor's recent release is a great model... covering all segments of the market--but even on the lower end with the basic paid download you got the "art-book" that is so often missing in the normal download. As a CD listener, I usually want the hard disk so I can do with it what I want AND get something I can look at while I listen.

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