Who Wants To Watch Full Length Movies On Their Mobile Phones?

from the please-tell-me-this-is-an-april-fools-joke dept

We were just talking about how people don't want to watch broadcast TV on their mobile phones, as the content isn't really designed for people on the go, and all of a sudden Sony thinks that people will want to watch full-length feature films on their mobile phones? Yes, Sony has worked out a deal to offer streaming feature films on AT&T mobile phones starting in May. The films are old films that have already had all the marketing life squeezed to death out of them ("Karate Kid," "Ghostbusters," "Bugsy"). While there won't be a charge to watch them, they will include advertisements (because there's nothing people like better than watching commercials on a tiny mobile screen as they wait to see the ending of "Ghostbusters"). Oh yeah, also, viewers have no control over the timing. It's not "on-demand," it'll just be an ongoing loop. Weren't companies like AT&T just complaining about too much bandwidth being wasted?

Filed Under: content, mobile phones, movies, streaming
Companies: at&t, sony


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  1. icon
    Mike (profile), 2 Apr 2008 @ 10:43am

    Re:

    If you had done your research properly you would have found out that it does not use the data bandwidth, I would recommend doing some research before making a statement about something which you do not fully understand or even if you think you do.

    Oh, I know it's using Qualcomm's MediaFLO offering, but it's wrong to say that it "does not use data bandwidth." It's just using it via MediaFLO, which is basically a waste of spectrum and a huge expensive albatross for Qualcomm at this point. That spectrum could have been put to much better use.

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