Reznor Grosses $1.6 Million In The First Week Of Ghosts I-IV

from the nope,-no-way-for-musicians-to-make-money-at-all dept

Last week, we noted that Trent Reznor's latest experiment with business models had resulted in selling out the exclusive deluxe edition of his latest Nine Inch Nails offering, grossing $750,000. That, of course, didn't include any of the lower level sales. Reznor has now released the news that in the first week alone, the project has grossed $1.6 million in revenue, despite the fact that the music was widely available for free download (some of that helped along by Reznor himself). How long until someone says that there's no way to make money giving away music again?

Filed Under: business models, music, nine inch nails, trent reznor


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  1. identicon
    Alphonso, 14 Mar 2008 @ 12:12pm

    Time will tell

    I doubt there will be any single model for how music is sold in the future. Some artists will take the NIN route. The corporate bands (American Idolizers?) will do something else. CDs will still be sold, albeit in small quantities. Audiophiles can continue with vinyl. The future is about niches, not single solutions.

    I've never been a big NIN fan, but I thought I'd give the 9 freebies a try. Surprisingly, I liked the tracks a lot. Why? I'm not certain, but I suspect that by self-publishing TR had complete creative control that allowed him to produce something interesting. (At least to me.) And yes, then I bought the $5 flac download.

    As a big fan of alternative (and eclectic) music I look forward to artists having control over their work. That's how we get great music (and some not so great) rather than mediocre pop.

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