by Mike Masnick
Fri, Feb 8th 2008 1:27pm
madison capital times
Romenesko points out that the Madison Capital Times, in Wisconsin, is not just putting more emphasis on its internet operations, but it's also cutting back on the print paper to the point of only coming out with a printed paper twice a week. Reader Joel also sent this in, saying: "A newspaper's web site gets its credibility from the daily publication. Without that it's just another news web site, and anyone can put up a web site. I think they need a reputable daily publication, even if it sells poorly and loses a little money, to give the web site legitimacy." I mostly agree, though, if you can successfully do news just online, paper could be a pretty big waste. However, in this case, it's unclear what benefit the "twice-a-week" strategy really provides. It will probably upset those who really liked reading the physical paper each day, and will do little to attract new readership. If they wanted to really bet on the web, why not make the bet complete? Going halfway by making the paper version less valuable doesn't seem all that compelling.
If you liked this post, you may also be interested in...
- Cord Cutting Is About To Punch ESPN Squarely In The Face
- Wisconsin Legislators Trying To Carve Hole In Open Records Law With Amendments To State Budget Bill
- Chicago Rages Against The Future With 9% Tax On Netflix, Spotify And Other Streaming Services
- Bob Costas Rails Against The Internet After Criticism For Going Nuclear On MLB Pitcher
- Years Of Pretending Netflix Cord Cutting Wasn't Real Is Biting The Cable Industry In The Ass