by Mike Masnick
Tue, Oct 30th 2007 4:21pm
In the past, casual video games have often been referred to as "bored housewife" games, as they were thought to mostly be popular with older women, rather than the traditional video gaming market, which most people considered to be popular with younger guys. However, it seems like that breakdown is a bit misleading, as a new study shows that men are just as likely to play casual video games, they're just a lot less likely to admit to it. Anyone wonder if that's true in the other direction as well? Perhaps a lot more women enjoy playing first person shooters and don't like to admit it. Either way, this really just highlights that game makers probably should stop worrying about "games for women" or "games for guys" and simply focus on making games people like. The success of the Nintendo Wii seems to support that plan. As for the bored housewife description... perhaps we can just change it to bored employees and be happy.
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