Why Store Info When You Can Just Search For It?

from the organization-is-overrated dept

With plenty of companies trying to jump into the search space and take away Google's lead with something "different," it's interesting to note that many people may not realize how people really use search engines. WebProNews is highlighting a new study suggesting that many people use search engines as an alternative to filing away info. That is, they repeat queries all the time, just to find info that they had found before. In fact, 40% of all search queries are repeats. That's probably a lot more than most people imagined -- and it suggests that people are looking at search engines even more as a "second brain" to store info, rather than just as a way to find new information. Why bookmark something when it's probably easier and faster for Google to just find it for you again? Of course, such activities can be dangerous if the search results change, potentially "erasing" the link to a bit of information someone wanted. That's why it's also interesting to note that Google, at least, is now experimenting with a feature to let you store specific links in your own personalized Google results, guaranteeing that they'll be there the next time you search.
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Filed Under: search
Companies: google


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  1. identicon
    Rob Delve, 9 Aug 2007 @ 10:31pm

    Search or Store?

    For me, repeated searches are usually because I am oblivious to the bookmarking features, when I'm not specifically looking for anything, or when I'm researching people/happenings to share with others. For instance, one of the most common searches I perform is "Portable Applications" this is still a new thing to many people and the concept is still gradually evolving, therefore NastyOldGeezer would be right with his statement.
    When I'm researching people/happenings, it's usually for a game, often I'll take information from the pages directly, something I think is what I want at the time, but usually I decide I want more or want other people to check over it, to see what their opinions are. I'm sure both of the methods I use when rerunning a search is the same for many people.
    When I find a WEBSITE (not usually a certain page) that intrigues me, I will always bookmark it without hesitation for future reference. Having said that though, there are images and some pages that I have bookmarked, but I have no idea why...maybe I was just making my huge bookmark list, a lot bigger...

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