EA Boss Admits: We Have A Problem

from the first-step dept

Like the movie industry, the videogame industry has become enamored with sequels which are generally seen as safe money makers. But the strategy hasn't really gone according to plan in either industry, as many highly touted sequels end up as busts, while the market as a whole suffers from the lack of creativity or daring. Of the videogame makers, perhaps no company has milked its franchises the way Electronic Arts has, as it pumps out new versions of its sports-based games every year. For a while, the company was a Wall Street darling, as its annual upgrades were seen as must haves for fans, giving the kind of regular subscription revenue that investors love to see. But the company's sales haven't been so hot of late, and it's finally recognizing that it's not creating much value by offering endless iterations of each game. The new CEO admits that if the company doesn't do a better job in the innovation department, it's going to continue to suffer. This is, of course, a lesson that Hollywood bosses have been reluctant to admit, even though it's been obvious for some time. Perhaps EA's willingness to be introspective is owed to the fact that it doesn't have piracy to blame for its problems. Although there's scant evidence that piracy is at the root of Hollywood's ills, the studios have been able to delude themselves into thinking that their problems are somehow out of their control. On a related front, Sony announced that it will slash prices on the PS3 in hopes of turning around the system's weak sales. While this may be a necessary move in the short run, it doesn't do much to address the deeper problems at the company, which, like EA, has suffered from a lack of creativity and vision.

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  1. identicon
    PhysicsGuy, 11 Jul 2007 @ 4:40pm

    Re: Re: Re: Some old stuff just new graphics,,,

    it sounds to me like you don't want to a.) take the time to write original code b.) take the time to use the enormous amount of code already available for writing a game engine c.) pay to license an engine.

    you say you don't want to put an engine together piecemeal style and you think time is wasted rewriting code from engines, yet you want it open source. so basically, you want others to code an engine for you to make a game without having to pay for the engine.

    i'd also like to note, some of the huge productions have been incredible. oblivion, for one, was amazing. i'll admit there is certainly mounds of the same old rubbish out there, but the bulk of the rubbish aren't the ones coming out with the crazy new engines.

    if you haven't noticed, in the entire history of video games, there have always been a lack of highly creative games and a bulk of generic productions. it's just the way it is, open source wouldn't have a chance in hell to change that.

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