Direct Revenue Has To Pay Back Only A Tiny Portion Of Money Made From Adware

from the punishment? dept

Adware firm Direct Revenue was considered one of the absolutely worst companies when it came to surreptitious installs of nasty adware/malware on computers. This was the company that changed its name a bunch of times to avoid getting caught. It then claimed that it was cleaning up its act, but was caught still being just as bad (it even had its own spyware uninstall other spyware) and then threatened anti-spyware firms for outing their bad practices. Eventually, the company had to face the music and today the FTC announced that it had settled with DirectRevenue. However, the "settlement" isn't making everyone happy. They've apparently agreed to pay a $1.5 million fine -- but as a dissenting FTC Commissioner noted, "it apparently leaves DirectRevenue's owners lining their pockets with more than $20 million from a business model based on deceit." That doesn't seem like it will act as much of a deterrent. I'm sure plenty of companies would be willing to pay a $1.5 million fine if they got to walk away with $20 million. On the more positive side, the settlement bars the company from delivering any more ads to computers that are still stuck with their adware.
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  1. identicon
    justme, 18 Feb 2007 @ 9:21am

    Just goes to prove that the FCC doesn't care about the general public. I wonder if they got paid to be gentle on the fine? Sure is worth checking into. I would of stuck it to Direct Revenue. No less than a 5 million dollar fine. Plus I would of demanded clean up tools for the public. I also wonder that now since they have been fined if the different Countries can now sue them? I hope every State in the USA sues them. A law suit worth going after. I would break their buts, and leave them in the same state as the SCO.

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