iOops, Apple Didn't Actually Get The Rights To The Name iPhone

from the not-so-fast dept

In the weeks leading up to yesterday's big announcement there was a lot of talk about how Apple couldn't even use the name iPhone because it was a registered trademark of Cisco. Thus, it was as big of a surprise as any that Apple's new converged cellphone/iPod was indeed called the iPhone. The word out of Cisco was that the night before the announcement, they sent Apple the final terms of a license that would allow Apple to use the name, and that they expected a signed agreement right away. Well, apparently Apple didn't get back to Cisco quickly enough, and now the networking giant is taking Apple to court, seeking to prevent Apple from using the name. It seems likely that this is a threat to make sure that Apple takes Cisco's demands seriously, and that things will get worked out before the lawsuit goes to trial. Still, it's really astounding that Apple would make such an important announcement without having this matter long squared away.

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  1. identicon
    DittoBox, 10 Jan 2007 @ 4:40pm

    Re: Re: There's no business

    Apple Records lost because Apple records can't possibly be confused with Apple Computer.

    Trademarks are there to protect the consumer from fraudulent use of names and logos to trick people into buying stuff that isn't the Real Deal.

    I think Apple really should've lined up their trademark ducks and shot them before announcing the iPhone, but then again any publicity is good publicity.

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