Sony Takes Bow For Technology Emmy It Didn't Win

from the hallucinated-awards dept

Earlier this week Sony proudly announced that the company had won a Technology and Engineering Emmy Award for their motion sensitive SIXAXIS PS3 wireless game controller. Gamers were dumbfounded, since it's the Nintendo Wii controller that first made strides in innovative motion sensitivity, and it's debated that the SIXAXIS's less sexy motion sensitivity was included as a late development cycle rush job in response (at the cost of force-feedback). Someone decided to ask the National Academy of Television Arts & Sciences what the hell was going on, and apparently Sony won no such honor. The award Sony received was actually for their dual shock analog controller, released years ago. Sony took most of today to address the award hallucination as people debated whether the company was just confused, or was intentionally misleading the public in order to re-inflate what has been a difficult launch cycle for their PS3 game system. Ultimately the company issued a brief statement that blamed the mixup on "miscommunication between the two organizations."

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  1. identicon
    Shalkar, 10 Jan 2007 @ 4:39pm

    My Opinion is:

    "But don't we know that they are lions led by donkeys." -- Max Hoffman

    Firstly, Sony is an administration mess. Each part doesn't seem to fully understand what the other part is doing, that is to say that while each part of the Sony corporation has a head, those heads apparently don't know how to talk to each other.

    Secondly, as much as I'd love to see Blu-Ray win, I just don't see it happening with price being such a huge factor. HD-DVD is cheaper. It's name isn't as "blingy" as Bly-Ray's, but when it's so much lower in price who cares?

    Thirdly, I whole heartedly agree with misanthropic humanist as what he is saying makes sense. For a company to survive, they must make a quality product the target consumer wants and make sure they treat those target consumers like king. Or at least make them think they're being treated like a king! ;)

    Fourthly, I don't have the exact numbers, but I think it's pretty obvious that the Wii sold the most consoles in their launch window which was followed by the Xbox 360 and then the Playstation 3. Frankly, I'm an Xbox 360 man myself. The Wii is fun and all, but even though I quite honestly think they'll do the best this generation, It's just not my thing really. The Playstation 3 definitely has potential for some really awesome games! Too bad that the few who own it will be the only ones to really know...

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