Junk-Mail Firm Straps GPS Devices To People Handing Out Pamphlets

from the how-low-can-you-go? dept

Down in Australia, a firm that hires teens to deliver junk-mail pamphlets to houses has decided to make their processes a bit more efficient by forcing the kids to wear a GPS device that records all their moves -- making sure they visit the houses they were assigned and do so in the order prescribed by the company. Some of the kids aren't particularly happy about being spied on this way, and apparently the company expected that. With the information pack about the GPS devices, they included a simple resignation form for those who weren't happy about the idea. Again, it seems like this is a modern attempt to bring back Taylorism, the idea that all workplace activities can be scientifically monitored and made more efficient -- as if people were machines. There's nothing wrong with working on ways to make employees more productive, but it needs to occur with the recognition that they're human beings and constantly spying on them and making them feel inadequate tends to hurt productivity more than it helps. It certainly doesn't make for particularly loyal employees. Perhaps that's fine for a business such as a junk-mail pamphleteer, but there is still a cost involved in hiring and training new people, while being able to fill in for those who quit. It's one of those things that sounds good to management (oooh, efficiency! productivity!) but whose consequences aren't carefully thought out. Of course, the firm responds to such charges by including the standard line that no one who is actually a good worker should be upset about being tracked, since it's only designed to spot the bad workers.

Reader Comments

Subscribe: RSS

View by: Time | Thread


  1. identicon
    DGG, 31 Oct 2006 @ 3:07am

    Re: Not Taylorism...

    "it's proably a bit much to expect all of the kids to have an exemplary work ethic." Hmm, I can say the same thing about adults. While you may be correct that some of the kids handing out these fliers probably will just throw them away. Its not very fair to the kids who do work hard and get demoralized by having an employer who doesn't trust them. Trust is an intricate party of the employer/employee relationship. Doesn't matter if the job pays poorly everyone deserves the same chance to earn respect. Tough to respect your boss when his idea of management is slapping a GPS in your pocket and sending you on your way. How about "Here are some good sales tips". Or, "I think its a good idea to start your route here, and end here".

Add Your Comment

Have a Techdirt Account? Sign in now. Want one? Register here



Subscribe to the Techdirt Daily newsletter




Comment Options:

  • Use markdown. Use plain text.
  • Remember name/email/url (set a cookie)

Follow Techdirt
Special Affiliate Offer

Advertisement
Report this ad  |  Hide Techdirt ads
Essential Reading
Techdirt Deals
Report this ad  |  Hide Techdirt ads
Techdirt Insider Chat
Advertisement
Report this ad  |  Hide Techdirt ads
Recent Stories
Advertisement
Report this ad  |  Hide Techdirt ads

This site, like most other sites on the web, uses cookies. For more information, see our privacy policy. Got it
Close

Email This

This feature is only available to registered users. Register or sign in to use it.