Segway's Brilliant New Strategy? Leasing!

from the that-all-you-got? dept

Yesterday, people were talking about how the latest in a long line of CEOs for Segway is desperately looking for a "liquidity event" of some sort. Of course, for that to happen, it would help if more people were, you know, actually buying the damn balancing scooters. Apparently, someone among the Segway braintrust realized that it's a pretty tough sell when the vehicles cost about $5,000. So, their latest strategy? Leasing! Yes, it only took the company about five years to recognize that financing might make sense for pricey vehicles. Of course, among their long line of chief executives, there once was a former President of Subaru America who had planned to set up a dealer network similar to the auto industry. You would have thought the idea of dealer financing might have occurred back then as well.

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  1. identicon
    Anonymous Coward, 1 Jun 2006 @ 8:01am

    There is a wheel chair

    Don't blame Dean Kamen or the company for the iBot wheelchair not coming out. The government body (It's been a couple years so I don't remember. The FDA?) that approves the use of the wheelchairs for the handicapped would not approve it.
    They harped on about it failing during a stair climb and dumping the passenger. They seemed to overlook the redundant systems that prevented that.
    Innovation and a lot of people suffer at the hands of our govt. "protecting" us.

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