Now That Plaxo Spam Has Annoyed Enough People, It's Time To Fade It Out?

from the dubious-reasons dept

For years, plenty of people have complained repeatedly about the scourge of "Plaxo spam." These are the constant bombardment of emails from new Plaxo users who have you in their address book, asking you to update your contact info. Often (at least in my case) these came from people I did not actually know -- and the worst offenders had the system send out such an email on a regular basis. Every time people complain about this online, however, a representative from Plaxo shows up to point out that you wouldn't get this spam if you just signed up and used Plaxo's software. This response has obvious problems, as it's essentially saying "we're going to bug you until you sign up." The company did finally offer a global opt-out after a lot of complaints, but it still put the responsibility on the recipient to opt-out of the Plaxo spam. It appears, now, that the company has recognized for a while the annoyance this creates, but specifically chose not to stop it until they had enough people signed up for their system. The company is now admitting that they'll be slowly making the "spam everyone" feature less prominent and will stop encouraging new users to send out such emails. Their rationale is, basically, that they got enough people to sign up that they don't need to do this any more -- which isn't particularly encouraging. It means they've known for a while that this was bad and annoying, but kept at it. Of course, in the link above, Jeremy Wagstaff also challenges the company's claims that it really has so many users -- as he believes an awful lot of Plaxo accounts are dormant.

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  1. icon
    Mike (profile), 22 Mar 2006 @ 1:09pm

    Re: Re: Re: A Powerful Business Tool

    I was referring to people signing up.

    But that's not the problem. You said earlier that this was no big deal because people just had to sign up for the non-spam option. The problem is that so many people *do* sign up for the spam option -- in part because Plaxo has encouraged it in the past.

    Sounds like you don't have too many contacts to manage. As a sales person I have over 800 contacts. I keep them all on Plaxo which means that my Outlook address book and my synchronized phone are always up to date.

    I have plenty of contacts to manage, but I do it the old fashioned way: staying in touch with them.

    I've never had anyone complain. But then I do not have the Spam option turned on, which is the responsible thing to do.

    Indeed, you are being responsible -- but the whole point is that many people have not been responsible, and Plaxo has (at least in the past) encouraged people to not do the right thing.

    Plaxo would be great if it just worked between Plaxo users who all agreed and opted-in to the system. However, because they didn't have enough users, for years they encouraged the spamming. That's the problem we're pointing out. It's good that you're a responsible Plaxo user and you find it useful with other Plaxo users, but that doesn't mean that us non-Plaxo users should be fine with the barrage of spam we got.

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