Here Come The MySpace Rip-Offs

from the there's-a-kitt-joke-in-here-somewhere dept

All these social-networking sites are slightly incestuous, and they all tend to evolve in the same general direction, adding the same features and thriving, then suffering from their faddish natures. MySpace is but the latest example, propelled to the forefront by a big-name, big-bucks acquisition and a rash of publicity. Now, if it didn't already look like there was a social-networking bubble, here come the MySpace copycats. First out of the blocks is "CarSpace.com", a site from a well-know automobile content provider for people to -- you guessed it -- get all revved up about cars. It features all the features you'd expect on a site like MySpace, but geared towards letting people make car friends. While the company says it's getting a lot of interest from advertisers, basing any strategy on the success of MySpace might be misguided. We've wondered before why, with MySpace's supposed huge amounts of traffic, its ad revenues were so low, and plenty of questions are being asked about how popular MySpace really is. There's little doubt that it's a hit with young people, but so have plenty of other things before, and plenty of social-networking sites. Some people just need to keep in mind that riding a fad doesn't equal building a sustainable, long-term business.

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  1. identicon
    Anonymous Coward, 27 Feb 2006 @ 6:11pm

    The downfall of "social networking sites"

    IMO, all these Myspace ripoffs will be the downfall of social networking sites - in a year or 2, there'll be so many up

    1) nobody will be able to decide which one to pick

    2) the whole idea of myspace will have become so cliche major corporate support will drop like a rock - the world only needs so many cheap ass imitations (in myspaces case, I think theres no need for the original even) - think of it as if 30 some different copies of eBay or a portal like ya popped up a year after the original - people would (hopefully) realize just how shitty the whole idea was in the first place...

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