by Carlo Longino

Will They Never Learn?

Several months ago, we noted how yet another of Vodafone Japan's missteps was trying to sell foreign phones in Japan -- phones that may have been cutting-edge in Europe, but were a few years behind the times in Japan. Just last month, the carrier said it would pull back from the strategy, but apparently it's not, announcing today it will start selling a Nokia phone that's been available in Europe since March. Again, it's a handset that won't turn any heads in Japan, either with its design or with its specs. No wonder Vodafone investors are upset about the company's performance in the country -- when it says it realizes it had a bad strategy, then continues on with it anyway, it's hard to think they'll ever get things right.

Add Your Comment

Have a Techdirt Account? Sign in now. Want one? Register here
Get Techdirt’s Daily Email
Use markdown for basic formatting. HTML is no longer supported.
  Save me a cookie
Follow Techdirt
Special Affiliate Offer

Report this ad  |  Hide Techdirt ads
Essential Reading
Techdirt Deals
Report this ad  |  Hide Techdirt ads
Techdirt Insider Chat
Report this ad  |  Hide Techdirt ads
Recent Stories
Report this ad  |  Hide Techdirt ads


Email This

This feature is only available to registered users. Register or sign in to use it.