Overhype

by Mike Masnick




No, No, No! It's This Monday That's Cyber Monday... Maybe

from the or-maybe-it's-next-monday dept

A few weeks ago, we wrote about how the idea that the Monday after Thanksgiving is somehow the busiest online shopping day of the year known as "Cyber Monday" was actually completely made up by a bunch of online marketers hoping to boost interest in online sales. The truth was that the Monday after Thanksgiving is nothing special. Of course, now that it's in the past and out of everyone's minds, another company is now claiming that this coming Monday is the real busiest online shopping day of the year... unless it's the following Monday. Or, they say, there's a possibility that it would be the Monday after that. But, you know, one of these Mondays. Meanwhile another firm is asking what Monday has to do with anything. They insist that "Cyber Monday" is really a Tuesday. That's right, next Tuesday might be the biggest online shopping day of the year. But, maybe not. Of course, since you don't have to brave the crowds at the mall... do you really care?

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  1. identicon
    Philip, 9 Dec 2005 @ 4:16pm

    Tuesday..

    Tuesday makes more sense. Why? That's when all the entertainment and electronic items are released; Games; Movies; Music. 360 was released on a Tuesday among many other things.

    reply to this | link to this | view in thread ]

  2. identicon
    Bonita Applebaum, 9 Dec 2005 @ 4:46pm

    No Subject Given

    I'd say...Thur- no Wednesd- wait, I think its, yeah, it's Tuesday. Or wait...

    reply to this | link to this | view in thread ]

  3. identicon
    Anonymous Coward, 9 Dec 2005 @ 6:01pm

    Re: No Subject Given

    isnt it a sunday, i mean saturday

    reply to this | link to this | view in thread ]

  4. identicon
    Beck, 9 Dec 2005 @ 6:17pm

    Out of Time


    You'd better figure it out soon, otherwise it will be too late to receive your shipments before Christmas. Then you'll have to go to a STORE (where the busiest shopping day is not the day after Thanksgiving, but is actually the last Saturday before Christmas).

    reply to this | link to this | view in thread ]

  5. identicon
    some guy......., 9 Dec 2005 @ 8:06pm

    Re: Tuesday..

    "360 was released on a Tuesday among many other things."

    Thats a good thing? The 360 is an abomininaation to all video games.

    reply to this | link to this | view in thread ]

  6. identicon
    Ivan Sick, 9 Dec 2005 @ 8:23pm

    Re: Tuesday..

    That has less than nothing to do with the fact that the 360, like many electronics and other entertainment goods, was released on a Tuesday. Nobody said it was good or bad, either.

    reply to this | link to this | view in thread ]

  7. identicon
    solak, 9 Dec 2005 @ 8:45pm

    No, it's not *day, ...

    Not Monday or Tuesday or any other day. It's every night after the spouse goes to bed and you can shop without your significant other seeing their gift over your shoulder.

    reply to this | link to this | view in thread ]

  8. identicon
    Rik, 10 Dec 2005 @ 12:06am

    No Subject Given

    I can see how Monday would be a good day to order; seeing how credit cards aren't processed and items aren't shipped on weekends.

    reply to this | link to this | view in thread ]

  9. identicon
    Awas, 10 Dec 2005 @ 6:03am

    mondays?

    mondays, like thursdays PHEWWWWWW boredom

    reply to this | link to this | view in thread ]

  10. identicon
    Andrew Strasser, 10 Dec 2005 @ 12:28pm

    Laziness...

    I bought a remote control on-line so I did have to look for it at the store. It was nice to have someone say "Let me go get that for you."

    reply to this | link to this | view in thread ]

  11. identicon
    Tom H, 10 Dec 2005 @ 12:59pm

    Hype or not, it is true for our site

    In our online business selling various consumer electronics, traffic and buying has been at its peak for the year on the Monday after Thanksgiving. This has been true for three years running.

    Mondays are almost always the peak of the week, and hottest during business hours -- our theory is that people talk or see things over the weekend then use their broadband connection at work to close the deal.

    So it's not completely a myth. Unless maybe I am part of the conspiracy!

    reply to this | link to this | view in thread ]

  12. identicon
    Anonymous Coward, 10 Dec 2005 @ 2:50pm

    Re: Laziness...

    you make no sense.

    reply to this | link to this | view in thread ]

  13. identicon
    Landon, 10 Dec 2005 @ 5:34pm

    Re: Laziness...

    I was thinking the same thing.... You bought a remote control online or in the store or what? Make up your mind.

    reply to this | link to this | view in thread ]

  14. identicon
    Anonymous Coward, 10 Dec 2005 @ 7:02pm

    No Subject Given

    he is saying that he went online to find the object, then went into the store to tell the clerk to retreive the item he saw online.

    reply to this | link to this | view in thread ]

  15. identicon
    Anonymous Coward, 11 Dec 2005 @ 7:52pm

    Re: No Subject Given

    ...or purchased it online and used in-store pickup.

    reply to this | link to this | view in thread ]

  16. identicon
    Jenn @ 123bargains.com, 1 Dec 2008 @ 7:02am

    Cyber Monday is here to stay

    I read this and noticed this was a few years ago. By now, I think we all know Cyber Monday is here to stay. The deals are great and people do buy a lot of stuff online. Actually, some of the deals are cheaper than Black Friday. Our site at 123bargains.com tracks deals and we found many deals that are better than Black Friday and this is still early in the morning.

    reply to this | link to this | view in thread ]


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