Is Limited Unlimited Service False Advertising?

from the define-unlimited dept

Just last month, we wrote about people getting kicked off Verizon Wireless' high speed EVDO network for using the "unlimited" network too much -- raising the question of how you could use too much of something that was being advertised as unlimited? Glenn Fleishmann, as per usual, has done a nice job looking into the limited unlimited plans offered by the big three mobile operators -- though, Sprint's terms and services are apparently not readily available. Still, the big issue isn't really being discussed: isn't having your marketing team proudly selling "unlimited" service, while your lawyers limit it very much in the extremely fine print, a clear-cut case of false advertising? The operators and their supporters say they need to limit use to protect the network. That may be absolutely true -- but, if that's the case, then they shouldn't advertise it as unlimited. If they can't actually deliver unlimited service, they shouldn't be selling it.

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  1. identicon
    Joe T, 1 Dec 2005 @ 7:52am

    Re: agree

    If you have nights @ weekends starting at 7pm and ending at 7pm (not terribly likely these days as it is usually 9pm to 7am), then there are only 6480 minutes covering that period:
    Sunday & Saturday: 48h
    Mon-Fri, 12a-7a, 7p-12p: 12h * 5d = 60h
    60h+48h = 108h. 108h * 60m = 6480m.
    So, you are missing 1480 minutes per week, or exactly 24h.
    Do you sleep more than 24h a week? That's a little less than 3.5h per night.
    I don't see this as a an issue. If you spend every waking moment of every week on the phone and sleep less than 3.5 hours per day, then you have a legitimate beef.

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