eBay's Skype Plan: Make Money From Free Calls

from the jedi-mind-trick dept

eBay CEO Meg Whitman defended the company's purchase of Skype to analysts yesterday -- or tried to, anyway. She first said that voice calls will eventually be free, which really isn't anything new, but will make it a little difficult to make back that $4 billion. The plan, then, is to make money from the "ecosystem" around it. BusinessWeek says there's a five-fold strategy: "integrate" Skype with all of eBay's various brands and properties, give every Skype user a PayPal account, charge businesses for ads users can click to make inbound Skype calls, use Skype to make inroads into China and Japan, and finally, sell add-on Skype services. It's really hard to see how any combination of those is worth $4 billion. It's totally unclear how "integrating" Skype into eBay will generate any revenues, and it's also not clear why businesses would pay for special Skype-able ads when users could just Skype them for free. And it's great that eBay hopes to use Skype to expand in China, but some Skype services have already been blocked there, so it's not the most stable environment. Whitman's plan doesn't evoke much confidence that eBay has a viable plan to make money from Skype, and it's really hard to understand why they couldn't have offered most of these services through a partnership rather than an overpriced acquisition.

Reader Comments

Subscribe: RSS

View by: Time | Thread

  1. identicon
    Bijouterias no atacado, 19 Jun 2013 @ 2:38pm

    Ebay is great

    I enjoyed your article Carlo. Hope find more good content like this one around !
    Ebay is an excellente way to make money online. Success !!

Add Your Comment

Have a Techdirt Account? Sign in now. Want one? Register here

Subscribe to the Techdirt Daily newsletter

Comment Options:

  • Use markdown for basic formatting. (HTML is not supported.)
  • Remember name/email/url (set a cookie)

Follow Techdirt
Techdirt Gear
Shop Now: Copying Is Not Theft
Report this ad  |  Hide Techdirt ads
Essential Reading
Techdirt Deals
Report this ad  |  Hide Techdirt ads
Techdirt Insider Chat
Report this ad  |  Hide Techdirt ads
Recent Stories
Report this ad  |  Hide Techdirt ads


Email This

This feature is only available to registered users. Register or sign in to use it.