SBC Continues The Broadband Land Grab

from the free,-free,-free,-free,-free dept

SBC continues to show how seriously they take the "land grab" aspect of signing up new users for broadband services these days. While their cheap prices have already helped them pick up new users faster than cable suppliers, they recently lowered their prices even further, making it $15/month (cheaper than many dialup plans) for the first year. Of course, this is only a promotional plan, and it's likely the prices will go up, but cable providers have still been slow to react. There have been some, informal, reports that customers who call up and point to SBC's super cheap plans can get better deals on cable, but there's been no official move in that direction. Still, SBC continues to punch away, recognizing that if they sign them up now, they'll be more likely to keep customers by offering a full suite of offerings, from phone to broadband to TV (and, oh yeah, mobile phone as well). So, on top of the $15/month promotion they're apparently offering another promotion that gives people free DSL and free satellite TV for three months if they're switching from cable. And, yet, the cable companies still go on and on about how the services they offer are more important than speed or price. Other than Cablevision, who seems to recognize the importance of the land grab, the other providers seem to be slow to react. And, while they're out (mistakenly) celebrating the Brand X decision, they're going to find it's tough to get people back. The one thing that might save them, however, is the simple fact that most of the DSL providers seem to be making other mistakes at the same time. It's really a race to see who can screw up this market first.

Reader Comments (rss)

  1.  
    identicon
    incontri ascoli piceno, Jun 29th, 2005 @ 10:30am

    incontri ascoli piceno incontri ascoli piceno incontri ascoli piceno


Add Your Comment

Have a Techdirt Account? Sign in now. Want one? Register here
Get Techdirt’s Daily Email
Save me a cookie
  • Note: A CRLF will be replaced by a break tag (<br>), all other allowable HTML will remain intact
  • Allowed HTML Tags: <b> <i> <a> <em> <br> <strong> <blockquote> <hr> <tt>
Follow Techdirt
Advertisement
Essential Reading
Techdirt Reading List
Techdirt Insider Chat

 
Advertisement
Recent Stories

Friday

08:09 Did Lenovo/Superfish Break The Law? (8)
06:11 In Wake Of NSA Leaks, China Drops Major US Tech Companies From Its Approved Supplier List (25)
03:59 DOJ Inspector General Tells Congress That FBI Isn't Letting His Office Do Its Job... Again (14)
01:00 After Open Source, Open Access, Open Data And The Rest, Here Comes The Open Jihad (30)

Thursday

21:00 Minnesota Legislators, Law Enforcement Trying To Strip The 'Public Accountability' Out Of State's Body Camera Program (14)
17:00 DailyDirt: Keeping Information For A Really, Really, Really Long Time (4)
15:40 Verizon At Least Shows It Has A Sense Of Humor About Net Neutrality, Even If It's Incapable Of Respecting It (52)
14:29 Senator Asks FCC To Explain Its Involvement In The Proliferation Of Stingray Devices (5)
13:33 Marshawn Lynch, Anti-Authority Hero, Loves To Trademark His Phrases (10)
12:33 532,900,000 Reasons Why We Need Patent Reform Now (14)
More arrow
Advertisement
Support Techdirt - Get Great Stuff!

Close

Email This

This feature is only available to registered users. Register or sign in to use it.