Overhype

by Mike Masnick




MP3tunes Launches Without Label Support, Or Very Much Compelling At All

from the hello-publicity-stunt dept

As expected, Michael Robertson has launched his new music download store that doesn't use any copy protection at all, and offers straight MP3s at $0.88 a pop. Of course, also as expected, none of the major labels were willing to work with him, so it's all independent bands. That's cool in the sense of supporting indie acts, but might make it more difficult to attract actual users. In fact, it's really not that different from a few other sites, like eMusic. While, to some extent, he's simply trying to force the issue concerning copy protection with all the big name music download stores, it's unlikely they'll care very much here, because they won't see it as competition at all (unless they've been reading a lot of Chris Anderson's writings lately). Also, it's not clear how much indie bands really stand to benefit from this service either. The smaller independent bands are better off building up a big fan base, and many more bands are realizing you do that by getting more people to hear your music -- and that means sharing the music, not charging for every song. So, while it's a nice idea, it's unclear if it's actually going to matter much in the long run.

Reader Comments

Subscribe: RSS

View by: Time | Thread



Add Your Comment

Have a Techdirt Account? Sign in now. Want one? Register here
Get Techdirt’s Daily Email
Use markdown for basic formatting. HTML is no longer supported.
  Save me a cookie
Follow Techdirt
Insider Shop - Show Your Support!

Advertisement
Report this ad  |  Hide Techdirt ads
Essential Reading
Techdirt Deals
Report this ad  |  Hide Techdirt ads
Techdirt Insider Chat
Advertisement
Report this ad  |  Hide Techdirt ads
Recent Stories
Advertisement
Report this ad  |  Hide Techdirt ads

Close

Email This

This feature is only available to registered users. Register or sign in to use it.