Mobile Phone Marketers Hit The Beach
If you’re trying to enjoy the sun and the surf this holiday in Europe, you may suddenly find yourself accosted by Vodafone marketers offering to take your picture with a camera phone, and then printing it out immediately on a portable printer or sending it to someone else’s phone. Of course, you have to wonder who they’re marketing to. People who don’t have camera phones already? Or those who do and simply aren’t snapping pictures at the rate Vodafone hoped? Either way, they might be better off spending the money making the camera phone process much easier for the average user to understand.