Even The Kids Today Think Modern Music Sucks
from the wake-up-call-for-music-execs dept
One of the arguments that many people have made concerning an alternative explanation for the decline in music sales is that today's music just isn't that good. A lot of people shrugged that off, though, as being typical snobbery of people who always think the music of their generation was better than the crap on the radio today. Well, now it seems that even many of today's kids are agreeing that music from decades past was much better than what's on the radio these days - and part of how they're figuring that out is by experimenting with such "classic" songs by downloading them online. They get their first taste from a band they like today mentioning their influences - and they also get a lot of pointers from their parents, an idea that's shocking to those of an older generation who made sure whatever they listened to was exactly what their parents didn't like. Read through the article, though, and see how many record execs are positively stunned that the kids today are actually sophisticated enough to know that the music they're pushing just isn't very good. One other interesting tidbit in the article answers some of the concerns from some that all this downloading will "unbundle" the album by getting kids interested in only downloading one song. Instead, kids are pointing out that the old albums are full of good songs, so they want the full albums. It's only when the albums are full of filler that people are willing to unbundle the album and just pick up a couple singles.