E-Commerce Sites Still Haven't Figured Out The Holiday Rush Issue
from the taking-their-time... dept
Remember a few years back when everyone was predicting huge sales for holiday shopping on online stores - and the end result, instead, was massive disappointment as the stores couldn't handle the rush? There were articles everywhere talking about how e-commerce was never going to make it because it couldn't handle such problems. However, in the following years it appeared that most sites figured out how to deal with the problems. Perhaps not. The latest studies from Keynote Systems shows that many big name e-commerce sites haven't been able to handle their traffic. Many customers appear to be having trouble completing orders. The big problem is that they're receiving too much traffic and the sites just weren't prepared for it. You would think, of course, that a site from a big company designed to take orders that are likely to come during this season would have thought through and tested for such heavy loads.