How Segway Danced Into The Spotlight

from the behind-the-scenes dept

Last week we pointed to an excerpt from Code Name Ginger, the story of how the Segway came to be, talking about a meeting of Dean Kamen with Jeff Bezos and Steve Jobs where they argue over some key points in how the Segway will be built and promoted. Now, the reviews of the book are starting to come out, saying that the behind-the-scenes look at Kamen, and how the Segway came about are fascinating. Of course, I would bet the stories would be a lot more interesting if the author hadn't been banned from his insider-access soon after all the hype came down. While all the information leading up to the launch would probably be worth reading, I think it would be much more interesting to see how Dean Kamen reacted to the number of people who simply responded "that's all it is?" and how he's dealt with the internal corporate struggles happening at the company as they try to figure out a way for the device to live up to its hype.
Hide this

Thank you for reading this Techdirt post. With so many things competing for everyone’s attention these days, we really appreciate you giving us your time. We work hard every day to put quality content out there for our community.

Techdirt is one of the few remaining truly independent media outlets. We do not have a giant corporation behind us, and we rely heavily on our community to support us, in an age when advertisers are increasingly uninterested in sponsoring small, independent sites — especially a site like ours that is unwilling to pull punches in its reporting and analysis.

While other websites have resorted to paywalls, registration requirements, and increasingly annoying/intrusive advertising, we have always kept Techdirt open and available to anyone. But in order to continue doing so, we need your support. We offer a variety of ways for our readers to support us, from direct donations to special subscriptions and cool merchandise — and every little bit helps. Thank you.

–The Techdirt Team

Add Your Comment

Have a Techdirt Account? Sign in now. Want one? Register here

Subscribe to the Techdirt Daily newsletter

Comment Options:

  • Use markdown. Use plain text.
  • Remember name/email/url (set a cookie)

Follow Techdirt
Insider Shop - Show Your Support!

Essential Reading
Techdirt Insider Chat
Recent Stories

This site, like most other sites on the web, uses cookies. For more information, see our privacy policy. Got it

Email This

This feature is only available to registered users. Register or sign in to use it.