by Mike Masnick

Best Buy Selling Their Own Computers

from the tried-and-failed-before dept

Best Buy has quietly started to follow a strategy that many of its competitors have tried without any hint of success before: they're selling their own brand of computers. There are a number of problems with this idea, but Best Buy doesn't seem to care. I think they're being incredibly stupid in trying to launch an entirely new "brand" for the computers called "vpr Matrix". If they just labeled them as Best Buy computers they wouldn't have such an branding problem. But, now, no one knows what a vpr Matrix computer is - and are willing to spend more on a known brand. They also risk pissing off companies like HP, Compaq and Sony who all sell through Best Buy.

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  1. identicon
    Ricky, 28 Apr 2002 @ 2:14pm

    Re: vpr Matrix 1620

    The 1620 cost $849.00 the BBY 3 year warranty $199.00 for a total of $1048.00 I shopped everywhere and can't find anything that comes close to this value. I kicked the RAM up to 512, bought from, (module number CT238751), for $85.00 I challenge you to come up with a machine like this for $1133.00 Had it a month now and no problems whatsoever, everything works. It was pretty fast before, but it is extremely fast since I increased the RAM. Before you go spending big bucks check out this sweet 1620 thing.

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