by Mike Masnick

Best Buy Selling Their Own Computers

from the tried-and-failed-before dept

Best Buy has quietly started to follow a strategy that many of its competitors have tried without any hint of success before: they're selling their own brand of computers. There are a number of problems with this idea, but Best Buy doesn't seem to care. I think they're being incredibly stupid in trying to launch an entirely new "brand" for the computers called "vpr Matrix". If they just labeled them as Best Buy computers they wouldn't have such an branding problem. But, now, no one knows what a vpr Matrix computer is - and are willing to spend more on a known brand. They also risk pissing off companies like HP, Compaq and Sony who all sell through Best Buy.

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  1. identicon
    Cliff Banwareesingh, 18 Apr 2002 @ 7:56pm

    Re: VPR Matrix Computers @ Best Buy

    I have to agree. I bought my Vpr Matrix 2000 on Jan 30, 2002. i had to go to three stores but i got it. I love it. I have no problems with the system. I had to re-install my software from scratch. It was my fault I actually let Norton Windoctor mess with my registry (bad idea result trap error on boot up). I set up everything that came with the system (Thank God for the Vpr Matrix Utilities disk).

    The only thing I could not get back is the Vpr Matrix Logo on the General Tab on my System Properties screen. If a fellow Vpr Matrix Brother or Sister could supply me with the .bmp graphic I would appreciate it. I have a program called Tweak-xp which can put back the graphic and the text info.

    Thank You
    Cliff Banwareesingh

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